Bachelor of Business Administration
General description:
The Bachelor of Business Administration program (BBA) covers the areas of management and corporate strategy, business organization, accounting, financial analysis, micro and macroeconomics, and finance.
Objectives:
Develop the students’ ability to acquire knowledge and know-how in the disciplines of management sciences, through a pedagogy based on the active participation of the students in their training.
Opportunities:
This program gives students the essential skills required to accede to positions of responsibility in the public and private sectors.
Learning outcomes:
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Recognize basic concepts of the functions of business management;
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Analyze the financial decision-making process using statistical and quantitative analyses;
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Implement effective communication skills in a business management environment;
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Acquire business theories, models, and concepts to implement business-decision skills, including in an internship report;
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Explain the principles of business ethics and international corporate responsibility;
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Produce the fundamental skills to create and manage innovation and new business development based on an understanding of the external and internal environment.
